Privacy Policy

1. Who we are

This Privacy Policy applies to the Homely customer account and the Homely partner portal (together, the "Service") available at account.ownhomely.com. The data controller is:

Homely Technologies Limited
33 Dawson Street, Dublin 2, D02 V974, Ireland
Company number: 724457
Email: info@ownhomely.com

"We", "us" and "our" refer to Homely Technologies Limited.

The Service has two audiences, and some sections below apply to one or the other:

• Customers, people exploring, applying for, or living in a Homely rent-to-own home.
• Partners, investors and development partners who access the Homely partner portal by invitation.

2. What personal data we collect

From customers

• Account details, name, email, phone number, date of birth, home address.
• Household and application data, employment status, household income, savings, co-applicant details, home preferences, county, timeline, and the home or homes you're interested in.
• Uploaded documents, identity, income, affordability and legal documents you upload during the application process.
• Account activity, your journey stage, saved and viewed homes, viewings booked, waitlist entries, and the status of each required document.
• Payment data (once you move in), the record of your rent-to-own payments, your plan terms, and related balances. We do not store full card or bank credentials; payment processors handle those.

From partners

• Account and contact details provided by Homely staff when your access is set up.
• Portfolio and payment data, the developments you are associated with, documents shared with you, and payment records relating to that relationship.

From everyone

• Technical data, a session cookie set when you sign in, basic log data (IP address, timestamps, request paths) kept for security and troubleshooting.

3. How we use your data, and our lawful basis

• To provide the Service, serving your account, journey, documents, saved homes, and (for partners) your portfolio. Lawful basis: performance of our contract with you.
• To assess your application and support your journey to homeownership, reviewing uploaded documents, assessing affordability, matching you with a home, and progressing you through each stage. Lawful basis: performance of our contract with you, and in some cases our legitimate interests in operating the Service.
• To authenticate you, signing you in, resetting your password, verifying magic links. Lawful basis: performance of our contract.
• To communicate with you, service messages, journey updates, viewing confirmations, document reminders. For marketing emails (such as our newsletter) you can opt in or out at any time from your Account page. Lawful basis: performance of our contract for service messages; consent for marketing.
• To keep the Service secure, debug issues and meet our legal obligations. Lawful basis: our legitimate interests, and legal obligation where applicable.

4. Who we share your data with

We share your data with the following processors, who act on our instructions and under written data-processing terms:

• Supabase, managed database, authentication, and file storage.
• Vercel, application hosting and edge network.
• HubSpot, our CRM, used to coordinate your application and journey with the Homely team.

We may also share documents and application data with professional advisers and lenders where you have asked us to, or where it is necessary to progress your application.

We do not sell your personal data. We will share data with public authorities where we are legally required to do so.

5. International transfers

Our processors may store or process your data outside the European Economic Area. Where they do, we rely on Standard Contractual Clauses and the additional safeguards offered by those providers.

6. How long we keep your data

We keep your account and application data while you are using the Service, and for a reasonable period afterwards to meet our regulatory, tax and legal retention obligations. We retain, cleanse and delete data in line with our data retention policy:

Partner records are kept for the life of the partner relationship and a reasonable period afterwards. Unless the circumstances otherwise require (for example legal or regulatory requirements, or an ongoing contractual dispute), your personal data will be deleted at the end of the relevant retention period.

You can request deletion of your account and personal data at any time (see "Your rights" below). Some information may need to be retained to meet our legal obligations.

7. Your rights under Irish and EU data protection law

You have the right to:

• Access the personal data we hold about you.
• Have inaccurate personal data corrected.
• Have your personal data erased (subject to our legal obligations).
• Restrict or object to how we process your data.
• Receive a copy of your data in a portable format.
• Withdraw any consent you have given, at any time.

To exercise any of these rights, email info@ownhomely.com. You also have the right to lodge a complaint with the Data Protection Commission (www.dataprotection.ie) if you believe we have handled your data unlawfully.

8. Cookies

The Service uses only strictly necessary first-party cookies to keep you signed in. We do not use advertising cookies, cross-site tracking or third-party analytics inside the account. For details of the cookies used on the main Homely marketing site, see the cookie banner at ownhomely.com.

9. Changes to this policy

We may update this policy from time to time. We will post the updated version here and change the "Last updated" date. For material changes we will contact you by email.

10. Contact us

Questions about this policy, or about how we handle your data? Email info@ownhomely.com or write to us at Homely Technologies Limited, 33 Dawson Street, Dublin 2, D02 V974, Ireland.